Privacy Policy

1. About Us & Statutory Relationship

This website (hosted at https://amitycourses.online) is operated as an independent Academic Outreach & Counseling Partner for Amity University Online.

Our role is strictly confined to providing prospective applicants, students, and working professionals with free, transparent academic counseling, profile evaluation, admission assistance, and fee structure advisory at zero service charges.

2. Information We Collect

When you interact with amitycourses.online, inquire about degree specializations, download course brochures, or request academic counseling, we may collect the following categories of information:

A. Information You Voluntarily Provide

• Contact Details: Full name, email address, mobile phone number, and city/state of residence.
• Academic Interests: Selected online course (e.g., Online MBA, MCA, BBA, BCA, M.Com, MA, BA), educational qualification history, and career objectives.
• Inquiry Notes: Specific questions regarding fee installment schedules, eligibility, or syllabus details.

B. Automatically Collected Technical Data

• Device & Network Data: Internet Protocol (IP) address, browser type and version, operating system, network provider, and device identifiers.
• Browsing & Analytical Data: Pages visited, time spent per page, referring search query, clickstream patterns, and marketing campaign attribution parameters (such as Google Ads utm_source, utm_medium, utm_campaign, and gclid).

3. How We Use Your Information

We process your personal information strictly for legitimate academic outreach and student facilitation purposes:

• To provide 1-on-1 personalized academic guidance and explain curriculum options for Amity University Online programs.
• To evaluate eligibility criteria according to UGC regulations for online degree admissions.
• To assist candidates throughout the application process on Amity University Online's official admission gateway.
• To send program brochures, fee schedules, scholarship notifications, and admission deadline alerts via Phone Call, WhatsApp, SMS, or Email.
• To measure, analyze, and optimize our advertising campaign performance on digital platforms (including Google Ads, Meta Ads, and search engines) to prevent fraud and invalid traffic.

4. Explicit Consent & Telecom Regulations (DND/NDNC)

By entering your telephone number and clicking "Submit Details", "Enquire Now", "Get Free Counseling", or any corresponding button on amitycourses.online, you provide your explicit consent and authorization to be contacted by our academic counseling advisors and representatives of Amity University Online.

You can withdraw your consent at any time by following the Opt-Out procedures outlined in Section 8 of this policy.

5. Disclosure & Sharing of Information

We do NOT sell, rent, lease, or monetize your personal data to any third-party marketing companies, brokers, or unrelated organizations.

Your information is shared only under the following strictly defined conditions:

• Official University Transfer: Your profile and course interest are transferred directly to official admission and enrollment coordinators at Amity University Online to facilitate your student application and LMS enrollment.
• Authorized Service Providers: Trusted enterprise technology vendors who assist in operational infrastructure (such as secure CRM systems, transactional SMS/WhatsApp gateways, and cloud hosting providers) under rigorous non-disclosure and data privacy agreements.
• Legal Compliance: When mandatory under applicable Indian law, judicial summons, regulatory orders, or law enforcement inquiries.

6. Cookies, Pixels & Digital Advertising Policies

In full compliance with advertising guidelines established by Google Ads and Meta Platforms, amitycourses.online uses standard tracking technologies:

• Cookies: Small alphanumeric files placed on your browser to recognize returning visitors, store navigation preferences, and verify form submissions.
• Google Ads & Analytics: We use Google Analytics and Google Ads conversion tags to measure campaign effectiveness, count verified leads, and present relevant educational information to interested students across Google search and the Google Display Network.
• Meta (Facebook) Pixel: Enables us to analyze visitor behavior and deliver relevant course advisory ads to social media users who have expressed interest in higher education degrees.

You can modify your browser settings to refuse cookies or notify you when cookies are sent. To opt out of personalized Google advertising, visit Google Ads Settings. To manage Meta advertising preferences, review your Facebook Ad Preferences.

7. Data Security & Retention

We implement comprehensive organizational and technical security measures to safeguard your personal data:

• SSL/TLS Encryption: All data transmitted between your device and amitycourses.online is secured using 256-bit Secure Sockets Layer (SSL) encryption.
• Restricted Access: Access to prospective student records is restricted strictly to authorized academic counseling personnel who require access to carry out educational advisory duties.
• Retention Policy: Personal data is retained only for the duration necessary to satisfy admission counseling cycles, verify enrollments, or comply with statutory record-keeping obligations under applicable law.

8. Your Privacy Rights & How to Opt-Out

You possess complete authority over your personal information. You have the right to:

• Review & Access: Request a summary of the personal information stored in relation to your inquiries.
• Correction & Rectification: Request correction of inaccurate phone numbers, names, or educational records.
• Opt-Out of Calls/Messages: You may unsubscribe from promotional phone calls, SMS, or WhatsApp messages at any time by replying STOP to any message or emailing our Grievance Desk with the subject line "Opt-Out Request".
• Right to Erasure: Request the deletion of your personal contact records from our counseling outreach databases, subject to university enrollment records requirements.

9. Intellectual Property & Trademarks

"Amity University", "Amity University Online", their official heraldic crests, emblems, and associated course titles are registered trademarks and intellectual properties belonging exclusively to Amity University.

The display of university names and marks on amitycourses.online is conducted solely for factual identification, student guidance, and descriptive representation as an authorized academic outreach partner. This portal does not claim ownership of university intellectual properties.

10. Grievance Officer & Contact Information

If you have any questions regarding this Privacy Policy, wish to exercise your data protection rights, or have feedback concerning our academic counseling services, please contact our dedicated Privacy & Grievance Desk:

Inquiries are acknowledged within 24 to 48 business hours.